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The COVID-19 pandemic has caused unprecedented disruption for businesses worldwide. As the health crisis unfolded in early 2020, companies had to rapidly transform their operations to survive in the new normal. Lockdowns, social distancing requirements and economic uncertainty forced businesses…
Nurses have a unique combination of medical expertise, patient care skills, and business acumen. This makes them well-suited to start and run a variety of healthcare and wellness-related businesses. Whether you want to provide direct care, share your knowledge, or…
Money is an essential part of life, and it’s never too early to teach your children its value and the importance of saving. You want the best for your kids as a parent. This does not necessarily imply that you…
Email marketing is a tool that should not be discarded for any business, it consists of establishing a commercial and direct communication between the brand and customers, or prospective customers. It is a well known premise that it is easier…
Choosing to work with a business mentor to reach your entrepreneurial goals is a decision that can bring a number of great benefits for your company, expanding your customer base and driving overall sales. However, finding the mentor that is…
Startups don’t have any internal cash buildup to spend on developing their product, fixing a problem, and growing their business as they haven’t been operating for long enough to build up a reservoir. If you have a startup and you…
Learning how to budget, save, and invest money wisely at a young age is one of the best things you can do for your long-term financial security. By making smart money moves as a teenager, you can set yourself up…
Most businesses use emails to communicate with both the clientele and the employees. Using emails to communicate comes with a number of advantages, though not without challenges. Nonetheless, using email as a means of communication is quite effective. Emails are…
It is not enough as a brand or business to be intimately familiar with your products and services. If you want to achieve the highest level of success, you must also be intimately familiar with your industry and customers. There…
Using various types of market segmentation enables you to target customers based on unique characteristics, create more effective marketing campaigns, and identify market opportunities. What Is Market Segmentation? The process of dividing a target market into smaller, more defined categories…
Nowadays, most businesses use websites for marketing their products. Any product or brand will benefit from having a great website. However, making a great website is not that easy. A lot of work goes on behind the scenes. A good…
Don’t we all admire how most chess players have this excellent analytical skill that they use in-game? Chess – a game where one decision can drastically change the outcome. Interestingly, our life binds us with the same principle. In fact,…
A degree can be an expensive thing to fund, especially if you are straight out of school. The likelihood is that you are relying on a part-time job to cover some expenses and hoping that your parents or family will…
Like most people, you probably think that you need a traditional broker to buy and sell stocks. After all, it’s their job. However, that is not entirely true. You don’t need a broker to trade stocks, and in fact, by…
Gaining more engaged followers on Instagram is key for expanding your reach and growing your brand or business. With over 1 billion monthly active users, Instagram is a powerful platform but getting noticed can be challenging. 10 Tips to Increase…
